LinkedIn to Buy Lynda.com, an Online Learning Company
LinkedIn, the professional networking site, is branching out yet again.
The site said on Thursday that it had agreed to buy Lynda.com, an online learning company that teaches career skills, for about $1.5 billion in cash and STOCK.
It is the biggest acquisition by LinkedIn in its 12-year history as it continues to expand beyond its core social network.
In the past, LinkedIn has said that users visit its site most often to update their résumés when they are LOOKING FOR A NEW JOB. The company earns most of its revenue from subscriptions to its premium services and advertising on its site, generating $2.2 billion in sales last year.
But the company has labored to become more than just an online repository for résumés and JOB histories. For instance, in 2012, LinkedIn began soliciting influential business personalities like Richard Branson, founder of the Virgin Group, to write original content for the site
LinkedIn, the professional networking site, is branching out yet again.
The site said on Thursday that it had agreed to buy Lynda.com, an online learning company that teaches career skills, for about $1.5 billion in cash and STOCK.
It is the biggest acquisition by LinkedIn in its 12-year history as it continues to expand beyond its core social network.
In the past, LinkedIn has said that users visit its site most often to update their résumés when they are LOOKING FOR A NEW JOB. The company earns most of its revenue from subscriptions to its premium services and advertising on its site, generating $2.2 billion in sales last year.
But the company has labored to become more than just an online repository for résumés and JOB histories. For instance, in 2012, LinkedIn began soliciting influential business personalities like Richard Branson, founder of the Virgin Group, to write original content for the site
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